NatWest and ITV are joining forces to launch a competition aimed at small firms in the UK, which is offering a valuable television advert as the prize for the winners.

Under the terms of this competition, three UK small firms are set to win the right to advertisements on television made at a cost of £150,000 each. These adverts will be created by Pablo, a highly successful advertising agency based in London, and will be screened at peak times on ITV – as well as on all of the media channels owned by NatWest.

This would obviously provide a major boost to the firms in question, especially with so many smaller companies struggling with the economic impact of the pandemic. Getting advice from a small business accountant in Goole or other regions can also help firms in financial difficulties.

The advert is not the only prize available though, as those firms deemed to be among the best entrants will be offered support packages by NatWest that will include LinkedIn ad cash, coaching sessions and places on its Accelerator scheme for businesses.

Mark Trinder from ITV told Small Business that:

“Lockdown has posed challenges and difficulties for so many businesses, and we have constantly been looking at agile and effective ways of helping brands to stay connected and closer to their customers.”

Those business owners who wish to enter the competition, which closes at the start of November, must submit a pitch in writing detailing why their firm should be chosen.